#helloimeva

We’re a brand of beauty lovers in Brooklyn, New York with wild imaginations and an obsession with hair.

#helloimeva

We’re a brand of beauty lovers in Brooklyn, New York with wild imaginations and an obsession with hair.

We make products and tools that we love to use and share

All made with powerful ingredients and innovative technologies, that deliver seriously proven results.

We make products and tools that we love to use and share

All made with powerful ingredients and innovative technologies, that deliver seriously proven results

We want to be kind to the planet, animals and each other

That’s why we’re certified cruelty-free, vegan and non-GMO. We’re also free from sulfates, parabens and phthalates and 100% recyclable, forever!

We want to be kind to the planet, animals and each other

That’s why we’re certified cruelty-free, vegan and non-GMO. We’re also free from sulfates, parabens and phthalates and 100% recyclable, forever!

Hair can be hard, but we're here to make it fun

Our line is made to be mixed, matched and played with until you create any look you've dreamt up from busy mornings (hello dry shampoo), late nights, and everything in-between - we've got your back (and hair).

Hair can be hard, but we're here to make it fun.

Our line is made to be mixed, matched and played with until you create any look you've dreamt up from busy mornings (hello dry shampoo), late nights, and everything in-between - we've got your back (and hair).

Doing right by your hair and the planet.

Cruelty-Free

Vegan

Sulfate-Free

Paraben-Free

Phthalate-Free

Recyclable*

GMO-FREE

Cruelty-Free

Vegan

Sulfate-Free

Paraben-Free

GMO-FREE

Cruelty-Free

Vegan

Sulfate-Free

Paraben-Free

Phthalate-Free

Recyclable*

GMO-FREE

Cruelty-Free

Vegan

Sulfate-Free

Paraben-Free

GMO-FREE

Cruelty-Free

Vegan

Sulfate-Free

Paraben-Free

Phthalate-Free

Recyclable*

GMO-FREE

Cruelty-Free

Vegan

Sulfate-Free

Paraben-Free

GMO-FREE

Cruelty-Free

Vegan

Sulfate-Free

Paraben-Free

Phthalate-Free

Recyclable*

GMO-FREE

Cruelty-Free

Vegan

Sulfate-Free

Paraben-Free

GMO-FREE