Ever spent time perfecting your look only for your hair to fall flat—literally? You’re not alone. Whether you’re trying to achieve beachy waves, a textured up-do, or a voluminous blowout, flat, lifeless strands can sabotage your style fast. The good news? A great volume and texture spray can totally change the game—especially if it’s designed to defy gravity (literally). 

Why is My Hair So Flat

Flat hair can be caused by a handful of reasons. If your roots are oily, your strands are fine, or your hair is weighed down by product buildup, you might be fighting a losing battle with volume. Not using the right styling techniques, skipping out on heat protectants or texture-building formulas can also leave hair looking limp.

Fine or thin hair types are especially prone to this—there’s less natural density, so styles often need a bit of extra support to stay lifted and full. But it’s not just about adding height at the roots. To really create movement and dimension, you need both volume and texture working together. 

Volume vs Texture: What's the Difference?

While they often go hand-in-hand, volume and texture aren’t the same thing—and knowing the difference is key to getting your desired style. 

Volume refers to lifting at the roots. It creates that bouncy, voluminous look that keeps your style from falling flat. 


Texture adds
grit and definition, enhancing the hair’s movement to make it easier to hold styles like curls, waves, or updos. It makes it easier to style the hair without slipping or falling.  

A lot of people confuse texture spray with dry shampoo, but they serve totally different purposes. Not sure when to reach for which? Here’s a guide that breaks down when to use a texture spray vs dry shampoo.

 

Introducing Beyond Gravity Volume & Texture Spray  

Volume & Texture Spray

 

Add our new volume and texture spray to your routine whenever you need an extra boost to your final hair style. Whether you need to add volume and body throughout your hair or add some texture and grit to waves, curls and braids, achieve bombshell body with Beyond Gravity!

Clinically proven for all day volume texture with a touchable feel, this unstoppable formula goes beyond gravity to add hair-raising volume and texture without crunch.  

How to Use a Volume & Texture Spray

To use a volume and texture spray, simply shake it up and hold 6-10 inches away from dry hair. Spray in sections, tousle with fingers and repeat as needed!

Who Should Use a Volume & Texture Spray

Eva NYC Model

 

In short: almost everyone. But this spray is especially great for: 

  • Fine hair or flat hair types that need extra lift 

  • Straight or slippery hair that doesn’t hold curls or waves well 

  • Thin hair that needs extra definition  

Anyone looking to add body, achieve tousled hair, or a little something extra to their style can use volume and texture spray! 

Whether you’re going for a messy bun, voluminous waves, or a sleek-but-lifted blowout, a volume & texture spray adds the foundation your style needs to last longer and look better. 

Different Ways to Use Volume & Texture Spray

  • For root volume: Apply closer to the root to achieve visible, hair-raising volume.  

  • For all-over texture: Apply all over hair for added body throughout and for grit and texture. 

  • For long-lasting styles: Apply where needed to give texture to long-lasting styles like braids or for volume on top! 

Complete Your Routine

Eva NYC Model

Volumizing Shampoo & Conditioner 

Incorporate a volumizing shampoo & conditioner into your routine like our Lift Off Volumizing Shampoo & Conditioner, clinically proven for instant volume.* This wash duo thickens, volumizes and adds moisture even to fine and thin hair.  

Gentle Cleansing Shampoo & Conditioner 

Use a lightweight wash duo that doesn’t weigh down your hair like our Take Care Healthy Hair Shampoo & Conditioner. Clinically proven gentle daily cleansing, this silky formula takes care to support daily hair health. Oily, dull, and limp strands are left beautifully lustrous and bouncy without stripping or over-drying. 

Hair Primer 

Never skip a heat protectant! Using one prior to heat styling will maintain your hair health and ability to style hair more effectively. Our Mane Magic 10-in-1 Primer for Fine Hair is clinically proven to combat frizz, static and cut drying time, without weighing down fine hair.  

Volumizing Root Spray  

Adding a volumizing spray like our High Rise Root Lifting Spray helps to thicken, volumize and lift hair from the root. With clinically proven all day volume, roots are lifted and strands are plumped for voluminous, root-raising results.** 

 

*Clinically tested as a system with Lift Off Volumizing Conditioner and High Rise Root Lifting Spray. 
**Clinically tested as a system with Lift Off Volumizing Shampoo and Conditioner.